The 7 Deadly Sins Of Search Engine Advertising: Free E-Book Download

Reduce Your Advertising Costs and Increase Sales By Avoiding These 8 Common Search Engine Advertising Mistakes

Are you spending too much to advertise your business on search engines? At Lure Marketing we constantly see small errors that are costing small businesses big money. Even professionally managed campaigns are not immune. With that in mind we have compiled a list of the 8 most common mistakes that are made on small business SEM accounts.

In this guide, you’ll learn how:

  • Google decides how much to charge you for your advertisements.
  • Increasing your “Quality Score” decreases the amount you pay.
  • You can improve your “Ad Rank” to gets your ads seen by more people, without increasing your budget.
  • To use Analytics to see how much business your ads actually generate.
  • You can avoid the 8 most common errors that cost small businesses thousands of dollars a year.

To get your copy simply fill out the form on the right. Stop wasting your advertising budget and start getting more sales for your small business!

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