by Lure Marketing | Nov 23, 2017 | E-mail Marketing
What Is CASL? In July of 2014, the Canadian Radio-television & Telecommunications Commission (CRTC) introduced The Canadian Anti Spam Legislation (CASL). This legislation was introduced to reduce the amount of spam sent to Canadians by ensuring that they only... 
by Lure Marketing | Apr 12, 2017 | E-mail Marketing
E-mail marketing is one of the most effective and profitable marketing channels available to small businesses. It is a proven way to both nurture leads and create long term relationships with existing customers. The biggest hurdle on the path to e-mail marketing... 
by Lure Marketing | Jan 9, 2017 | E-mail Marketing
Why Start Using E-mail Marketing? Small business owners today have to do more with less. The internet has brought both new competition and new ways to market their businesses. Choosing which marketing channels to use can be tough. There is one channel however that... ![Why Use E-mail Marketing [Infographic]](https://www.luremarketing.ca/wp-content/uploads/2016/10/Why-Email-Header.jpg)
by Lure Marketing | Oct 16, 2016 | E-mail Marketing
E-mail marketing is consistently one of the most under-utilized small business marketing strategies. This becomes surprising when you realize that it is also one of the best performing marketing strategies in the world. If you look at any large company you will see...
