Search Engine Optimization (SEO) Services

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Small Business SEO Agency Serving Kingston, Belleville, Prince Edward County and Surrounding Areas

Search Engine Optimization (SEO) is a digital marketing strategy designed to increase your businesses’ visibility and sales by ranking higher in search engines. With so many websites competing for so little space on search engines, search engine optimization has become vital to the success of every small business. Working with an SEO agency that specializes in small business websites helps you in two ways:


  1. Search engine optimization increases your brand awareness by bringing more traffic to your website.
  2. Search engine optimization increases sales by converting more of that traffic into qualified leads.

Small Business Search Engine Optimization (SEO) Services

At Lure Marketing, we’ve helped small business in Kingston and across North America increase their online visibility. We take search engine optimization seriously. We use our knowledge and experience to make meaningful improvements to your website. We don’t use gimmicks or tricks, just proven small business SEO strategies that are guaranteed to improve your search engine ranking.

Modern SEO has gone beyond simple keyword optimization. Search engines now take hundreds of factors into consideration when choosing which websites to display. As a professional search engine optimization company, we keep on top of the ever-changing ranking factors and provide you with the most up to date information available. As the search engines change their ranking factors we change your website to match!

We focus our small business SEO services on three main areas:

Keyword Optimization

We start by researching the keyword phrases that are most valuable to your business. We then optimize your content for these valuable keywords.

Proper Website Structure

Many websites are built with good keywords, but their poor website structure causes them to lose rank. We make sure that your website is easily understood by search engines.

Customer Experience

Once visitors reach your website, we ensure that they have a positive experience. The happier they are with your site, the more likely they are to do business with you.

Do you just need some minor SEO changes and aren’t looking for a monthly commitment? Do you already have an SEO strategy but are not getting the results you were hoping for? Check out our flexible marketing packages!

Local SEO Services

Local SEO is a subset of SEO that focuses on optimizing websites for local searches. A local search is one that is geo-targeted to a certain area (ie. plumbers in Kingston, Italian restaurants near me). Local searches are essential to the online success of small businesses, and Kingston businesses are no different. 46% of all search traffic on Google is now local searches and 78% of all mobile local searches result in an in-store purchase.

Our personalized, custom local SEO services allow you to stand out in local searches. They get your small business in front of your consumers as they search for your products and services. Outrank your competition and grow your business with the help of our local SEO services!

People are increasingly turning away from business directories and instead searches for local businesses online. You need your business to be at the top of these searches. Our local SEO services help get you there by:

Optimizing For Local Searches

We research the keyword phrases that your customers are searching for. Your website is then optimized to rank for the keywords that are most valuable to your business.

Analyzing Your Competition

We analyze your competition and see how they rank for important keyword phrases. We then update your website to outrank your competitiors for local SEO searches.

Listing Your Business In Local Directories

We list your business in all of the popular online directories.

Frequently asked questions

Can You Guarantee My Website Gets To #1 In Search Results Pages?

No, and you should avoid anyone who says that they can. This is because search engines results are completely individualized; meaning that if you and I type in the same keyword phrase we will likely get different results. This makes it impossible to consistently be #1 for every search. We do guarantee that we will improve your website’s average ranking in search engines, however.

How Long Does SEO Take To Work?

Search engines move slowly. It can take a few weeks for search engines to find and index changes made to a website and a few more for them to adjust the ranking of the website based on those changes. Typically we find that it takes at least 6 months of SEO updates for the ranking of a website to significantly improve. This number can change drastically depending on several factors such as the age of the website, with new websites typically taking a lot longer to improve than ones that have been around for a while. 

How Much Does SEO Cost?

Unlike other marketing companies that offer set SEO packages, our services are customized to suit your website and your budget. Essentially, with our SEO packages you are just prepaying for time. If you have a larger website with many pages and a lot of keywords that you’re wanting to rank for, we will need to dedicate more time to the SEO work than we would for a 3-4 page website that only needs to rank for a few keywords. In general our SEO services cost between $150 and $350 per month.

How Can You Measure The Success Of An SEO Campaign?

To measure the success of an SEO campaign you need to be able to monitor how your ranking in search engine results pages changes over time. 

We utilize Google Search Console for this purpose. Search Console will allow us to see how your website ranks for various keywords and how this ranking changes over time. By noting when certain changes were made and tracking how your website’s rank updates after those changes are made, we’re able to see how effective those changes were, and plan out future changes. 

Want To Learn More?

Want to see how you can improve the SEO of your small business website? Download a free copy of The Ultimate Small Business SEO Guide. In it you will find 15 ways to improve the SEO of any small business website.

Start Growing Your Business Today

We are a digital marketing agency that helps small business owners across North America grow their businesses using progressive digital marketing and website design tactics. How can we help you do the same?

Lure Marketing

Lure Marketing is a digital marketing and website design agency with offices in both Kingston and Belleville, Ontario. We help small businesses navigate and thrive in the online world.

Get In Touch


(613) 329-0980


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